Nanotechnology Markets in Global Competition: A Review

Nowadays, nanotechnology is as a main way of in international competitiveness that is due to science and technology. Hence, nanotechnology is known as a new industry or science in the global market competition topics. Also, developed or developing countries would trend to acquire portions for future markets through the investment in nanotechnology (R&D) because of profitable products and services in the future which are consistency environmentally and green. The products or services of nanocan be supplied in different markets e.g. energy, industry, medicine, and so on. Moreover, each of them depends upon innovation in producing new features or materials for the future that can be considered as important factors for different solutions for problems of life and humanity. Most of big companies pursue nanotechnology business in the global market from different products and services through the intensive competitions especially energy sector in the future. Although it can be accounted as new business in the future, there are some weakness of the firms in competitiveness i.e. weakness in strategies, capabilities, assets and knowledge. Hence, the aim of this study is to understand variety of issues in the literature of nanotechnology and strategies from managerial views.